Betsson Review: Casino, Sportsbook, Bonuses & UK Status
Betsson is the flagship brand of the Betsson Group, a Swedish gambling company listed on Nasdaq Stockholm. The group’s roots go back to the 1960s, when it started out as a slot machine and gaming business, and the Betsson website has been online since the early 2000s. Today it offers a casino, live casino, sportsbook and poker room under one account. Important: Betsson no longer accepts UK players. In October 2020 the group withdrew Betsson, Betsafe, CasinoEuro and several other brands from Britain. Betsson still operates in many other countries under a licence from Malta and a number of national licences. This review covers what the brand offers today and what changed for UK players.
Looking for a casino that accepts British players? See our top 10 British casinos.
Betsson at a Glance
| Feature | Details |
|---|---|
| UK status | Withdrawn from the UK market in October 2020 |
| Owner | Betsson Group (Nasdaq Stockholm) |
| Licences | Malta Gaming Authority, plus national licences including Sweden |
| Online since | Early 2000s |
| Products | Casino, live casino, sportsbook, poker |
| Software | NetEnt, Play’n GO, Pragmatic Play, Evolution and many more |
| Apps | iOS and Android |
| Support | 24/7 live chat, email, phone |
Licensing & Regulation
Betsson is licensed by the Malta Gaming Authority (MGA), which covers most of its international business, and holds national licences in markets such as Sweden. The group also carries responsible gambling certification, and as a publicly listed company it publishes detailed financial and regulatory information every quarter.
Betsson held a UK Gambling Commission (UKGC) licence until 2020. In October that year, the group announced it would reduce its British operations to a single brand, Rizk, and hand back most of its UK licences. The UK accounted for only around 3% of group revenue, and Betsson said the investment required in compliance, technology and marketing was not sustainable for its set-up. UK customers had their balances repaid and open bets settled.
For British players, this means Betsson is not an option. Only a UKGC licence guarantees protections such as GamStop self-exclusion, affordability checks and access to an approved dispute resolution service.
Bonuses & Promotions at Betsson
Betsson’s welcome offers depend on the country you play from and on the product you choose. In most markets, new casino players can claim a match bonus on their first deposit, often combined with free spins, while sports bettors can opt for a separate sportsbook welcome offer. Poker players usually have their own sign-up package too.
Before claiming any offer, check:
- The maximum bonus amount and minimum deposit for your country
- The wagering requirement and the time limit to complete it
- How different games contribute to wagering (slots usually count in full, table games much less)
- Whether certain payment methods are excluded
Historically, Betsson’s casino bonuses came with wagering of around 35x, which is far above what UK-licensed casinos may offer today: since January 2026, the UKGC caps casino bonus wagering at 10x. Compare current UK deals in our guide to the best welcome bonus offers.
For existing players, Betsson runs regular casino tournaments, free spin campaigns, odds boosts and a loyalty scheme that rewards active players with personal offers. Promotions are usually announced on the site and in the app, and many require an opt-in before you play, so it pays to check the promotions page regularly.
Payment Methods at Betsson
Betsson supports a broad range of payment methods, which vary by market. Common options include:
| Method | Deposits | Withdrawals |
|---|---|---|
| Visa / Mastercard | Yes | Yes |
| Skrill / Neteller | Yes | Yes |
| Trustly / bank transfer | Yes | Yes |
| Paysafecard | Yes | No |
| Local e-wallets and bank methods | Varies by market | Varies by market |
Withdrawals typically take between one and five working days, depending on the method. E-wallets and Trustly are usually the fastest. For a full overview of safe payment options in the UK, see our casino payments guide.
Games & Software Providers at Betsson
Betsson’s casino features thousands of games from leading studios, including NetEnt, Play’n GO, Pragmatic Play, Quickspin, Games Global (Microgaming) and Yggdrasil.
Slots
The slot lobby ranges from classics like Starburst and Gonzo’s Quest to Megaways titles and progressive jackpots such as Mega Moolah. New games are added every week, and Betsson often runs exclusive slot tournaments.
Live casino
The live casino is powered mainly by Evolution and includes live roulette, blackjack, baccarat and game shows such as Crazy Time and Lightning Roulette. Compare UK options in our guide to the best live casinos.
Poker
Betsson is one of the few big casino brands with its own poker room, offering cash games, tournaments and Sit & Go’s. If you are interested in poker in the UK, read our poker guide.
Sportsbook
The sportsbook covers football, tennis, ice hockey, golf, esports and many other sports, with in-play betting and live streaming on selected events. For UK alternatives, see our overview of gambling sites.
Mobile Experience & Customer Support
Betsson offers dedicated iOS and Android apps as well as a responsive mobile website. Casino games, live tables and the sportsbook all run smoothly on smartphones, while poker is mainly played via the mobile browser or desktop client.
Customer support is available 24/7 via live chat, with additional support by email and phone. Live chat usually connects within a minute, and the team supports many languages.
Who Is Betsson Best For?
Betsson suits players who want everything in one place: a large casino, a strong live lobby, a full sportsbook and a poker room. Its long history and stock market listing also give it more transparency than many smaller operators. It is less suited to players looking for the biggest possible bonus, as Betsson focuses more on regular promotions than on headline offers. For UK residents, the brand has not been available since 2020, so a UKGC-licensed operator is the way to go.
Pros and Cons of Betsson
Pros:
- Long-established, Nasdaq-listed operator
- Licensed in Malta and several national markets
- Casino, sportsbook and poker in one account
- Dedicated iOS and Android apps
- 24/7 multilingual support
Cons:
- No longer available to UK players since October 2020
- Bonus terms vary by country
- Historically high wagering requirements on casino bonuses
Verdict: Is Betsson Worth It?
Betsson is a reputable, all-round gambling brand with a strong casino, sportsbook and poker offering in the markets where it operates. For British players, however, it has not been an option since 2020. If you want a similar mix of slots and live casino games with a UK licence, take a look at our Unibet review.
Frequently Asked Questions
Is Betsson available in the UK?
No. Betsson stopped accepting UK customers in October 2020, when the Betsson Group reduced its British business to a single brand.
Which licence does Betsson hold?
Betsson is licensed by the Malta Gaming Authority and holds several national licences, including in Sweden.
Who owns Betsson?
Betsson is owned by the Betsson Group, a Swedish company listed on Nasdaq Stockholm that also runs Betsafe, CasinoEuro and NordicBet.
Does Betsson have a poker room?
Yes. Betsson offers cash games and tournaments in its own poker room, alongside its casino and sportsbook.
What happened to UK Betsson accounts?
When Betsson left the UK in 2020, customer balances were repaid and open bets were settled.
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